Could the "Sexiest Woman on the Planet" also be a public relations mastermind?
Mixing sexuality, humor, crazy comments and horror, Megan Fox has taken to promotion of "Jennifer's Body," which hits theatres today, like, well a sex-obsessed, demon-possessed killer to its vulnerable male prey.
In an interview with ABC News Now's "Popcorn with Peter Travers," Fox said that movie studios "underestimate audiences in general and market to them as if they're stupid."
To wit, as if the legion of male fans weren't paying enough attention to her, the buildup to the film's opening has included releasing pictures of an on-screen girl-on-girl kiss with her co-star Amanda Seyfried; tales of fighting on the set of "Transformers;" and a tongue-in-cheek fake PSA where Fox appears as herself to speak out against bullying in high school.
Her message garnered millions of hits on the Web and offered an irreverent, if not original, solution: "I say f*** 'em...what really matters is being yourself and if that means slowly killing and eating every boy at your school well then I say do it. Nothing is more important than just being who you are."
This dark humor and its strong leading lady are what differentiate "Jennifer's Body" from other horror films, and Megan Fox seems to relish her new role as a "psycho."
In most horror movies, female characters always end up slaughtered, Fox told Travers.
"In this movie the women are the predators; at least my character is. I get kind of psychotic. And there are some moments that people, I don't think, are going to expect to see from me," said Fox.
She does not like to see sex and violence in films because it makes her uncomfortable, which is an ironic statement from the star of a movie that embodies both. However, she would still see "Jennifer's Body" because "it's funny," she said.
"This is the kind of movie I love," she continued. "It's not like 'Shaun of the Dead,' but in the sense that there's a lot of comedy elements mixed in with the horror, it is like that."